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A PurePlay Note is the instrument used to embody a sale of unmined minerals held in Reserves by a miner.

We’ll use gold as a proxy for minerals for the sake of simplicity but a PurePlay Note will be possible for virtually any minerals including oil and gas.



Inevitably, with a new and innovative product, the market takes some time to mature and reach a stage where issuers are comfortable with the level of PurePlays that they can handle without strain on their production resources, and Investors are comfortable with assessing the risk and reward balance of a particular issue.


PurePlay® Case Study

Diversified Mining Corporation (“DMC”)

A Practical Case Study using PurePlay® Instruments to convert a highly indebted mining corporation into a secure debt free entity.

DMC has $4bn in debt and is paying an average interest rate of 5.75% on that debt.


The PurePlay® Value Matrix

The PurePlay® Product has been developed to address a number of voids in the commodity markets. The first void is the need for Investors to access commodity investments in a cost efficient manner particularly with reference to the logistics and storage challenges that such investments pose. The market has seen the development of gold exchange traded funds as a response to the need of Investors for an investment in purely one commodity.

The second void is the inability, at the moment, of commodity Producers to tap into their largest source of value, their Proven and Probable Reserves, without first mining and refining them. Commodity Producers have to invest a significant portion of their capital into the acquisition and development of Proven and Probable Reserves. Proven and Probable Reserves have been scientifically established to exist and have been estimated in quantity and quality to a very high degree of certainty.

The PurePlay® Product is a unique design combining four anchoring components to achieve its design objectives. The result is a commodity investment vehicle of unmatched cost efficiency which simultaneously unlocks previously inaccessible exceptional value for commodity Producers. The four components are:

The value created by the PurePlay® Instrument for Investors in commodities and Producers of commodities is truly a win-win value proposition, where both parties gain from the transaction.

Investors are always faced with a long list of costs and risks when making an investment in commodities, when the investment objective is to gain the advantage of price movements and portfolio diversification.

It is useful and informative to generally describe PurePlay® Instruments by way of comparison to exchange traded fund instruments, which are usually created as “baskets”, “shares” in a ring fenced commodity portfolio or “debentures” which are claims against a ring fenced commodity portfolio.

Pricing of any PurePlay® Instrument is at or slightly above the spot price of the commodity in which the PurePlay® Instrument is denominated and issued. A PurePlay® Gold Instrument will trade at or slightly above the spot gold price and a PurePlay® Platinum Instrument will do the same with the spot platinum price. Arbitrages will generally exist between the PurePlay® Instrument and an Exchange Traded Fund (“ETF”) in the same commodity as the instruments are at heart both investments in that commodity in storage.

The ease of trading, pricing and cost efficiency for Investors are huge advantages. Producer Issuers of PurePlay® Instruments will find that the product can be deployed with exceptional versatility and flexibility to harmonise the needs of the Producer Issuer with its mining activities while still meeting the needs of Investors.

Patents and Trade Marks

The Intellectual Property of PurePlay Holdings (Pty) Ltd is protected by world-wide pending Patents.

Trademarks awaiting registration are PurePlay™, Nature’s Vault™, As Good as Gold™ and Sp☼t True Value™.

Contact Details

5 Jan Smuts Avenue,Winston Park
Durban, 3610,South Africa

Tel: +27 31 7670156
Cell: +27 82 4515864